Rural Communities And The Homeless Population - 1415 Words

Rural communities struggle to provide healthcare and shelter for the homeless population. The lack of public visibility of families in shelters receiving services that can assist with housing, adequate healthcare, and humane support to overcome the bias of homelessness in Bemidji Minnesota remains dismal. The notion of being out of sight in a temporary shelter leads to marginalization of these families as a unit of care. Rural communities must find mechanisms within healthcare to bring further assistance to vulnerable families to support the family bond. Keywords: rural communities, homelessness, family as the unit of care Family Homelessness, Family Health Needs: Preparing APRNs Families with children, constitute a rapidly growing population within the homeless, rural community. Trends regarding the number of children accompanying their parents or guardians during a period of homelessness, is upwards of 37% of all people accessing services related to homelessness (Moore, McArthur, Noble-Carr, 2011). The additional burden in rural populations include the lack of healthcare providers willing to care for this population and funds available to provide services. Traditionally, shelters were temporary overnight accommodations for individuals, now shelters see higher rates of young children accompanied by a single or both parents for extended stays. This paper will look at rural family homelessness healthcare and offer a perspective solution to assist in offering healthShow MoreRelatedHomelessness in America Essay1414 Words   |  6 Pagesmany ways one can become homeless; for the most part poverty. There are also different concentrations of homeless in differen t types of terrain, such as urban or suburban areas. Last, there is the ever- growing homeless population, and how much money it costs us for others to live in poverty. These are the questions we ask ourselves about homelessness, and the only way we can help is to know the facts about this lingering subject. The biggest reason people are homeless is simply because of povertyRead MoreEssay on Solving Homelessness1416 Words   |  6 Pagescountry. There are many ways an individual can become homeless, for the most part it is poverty. There are also different concentrations of homeless in different types of environments, such as urban or suburban areas. Last, there is the ever-growing homeless population, and how much money it costs us for others to live in poverty. A way we can help find the solution to this problem, is to know the facts about this lingering subject. People become homeless not because of lack of effort for success, but becauseRead More Homelessness in america Essay1369 Words   |  6 Pagescan become homeless; for the most part poverty. There are also different concentrations of homeless in different types of terrain, such as urban or suburban areas. Last, there is the ever- growing homeless population, and how much money it costs us for others to live in poverty. These are the questions we ask ourselves about homelessness, and the only way we can help is to know the facts about this lingering subject. nbsp;nbsp;nbsp;nbsp;nbsp;The biggest reason people are homeless is simply becauseRead MoreAll Men and Women have the Right to the American Dream638 Words   |  3 Pagesownership of a home. With ownership of a home, an individual becomes put of a community and contribute to the betterment of his or her community. The members within the community have a sense of belonging with interdependence on one another while working together to be a productive society. For example, providing jobs, education, medical services, and the necessities needed to maintain the community. The survival of a community is maintaining a delicate balance that primarily hinges on economic factorsRead MoreHomelessness : The Problem Of Homelessness793 Words   |  4 Pagesfor meals. The epidemic of homelessness in the United States has reached an all-time high since the 1990’s. Unfortunately, the adage of people chose to be homeless was not accounting for families that live paycheck to paycheck and lose their job and therefore their housing because it is unavoidable. Alternatively, many individuals that are homeless have some type of mental illness or substance abuse problem thus creating a barrier to maintaining housing. Many of these individuals are incapable to preserveRead More Rural Homelessness871 Words   |  4 PagesRural Homelessness As the Joad family lost its farm and hit the road in Steinbecks classic, The Grapes of Wrath, so to did America lose its ability to plead ignorance to the problem of rural homelessness. Yet, as the troubles of the Great Depression, and two million homeless Americans, were eclipsed by a world at war, the issue of homelessness was once again placed on the back burner, and then taken off of the stove altogether (Davis 275). Although this problem has seldom been discussedRead MoreHomelessness : The Homeless Population Essay1703 Words   |  7 Pagesyear. Homelessness is an endless epidemic that continues to grow. There isn’t one specific causal factor to this every increasing population. Individuals experiencing homelessness come from various backgrounds and cultures physically, financially, and emotionally. They could be considered the melting pot for diversity. Often times individuals experiencing homeless are judged by their outer appearance with no regard for the cont ributing factors to the situation. According to the National AllianceRead MoreEssay on Homelessness1569 Words   |  7 Pagessociety. In many cases the homeless people in our country are treated as total outcasts. Many of these people have severe mental disorders. Some are victims of an economy that has failed them. One may ask how such harsh situations exist in such an advanced society. With all the money and programs created to help people it seems ridiculous that this behavior exists. In a society where people have so much how is it possible that there are still people that have so little. The homeless are humans, no differentRead MoreWomens Health Care Services1366 Words   |  6 PagesIn a rural county of Iowa, several women and young children were showing up in emergency departments and shelters needing medical assistance. These women were homeless and living out of their cars or in nearby parks. There was not just one specific ethnicity. In fact, these women and children w ere Hispanics, non-Hispanics and African Americans. It was noted that they came from a neighboring city where there was little assistance given, forcing them to relocate. Consequently, these women learned aboutRead MoreRace and Homelessness in New York City1120 Words   |  4 Pagesother places that are not meant for human habitation. The homeless population has always been around in the United States. It is a social phenomenon that can be traced back from the colonial era through the present day. In the 1800s, homeless people went to almshouses or â€Å"alms†, meaning charity that is given to the poor. The only help for the poor back then came from concerned individuals, churches, private organizations or local communities. In the mid-1800s, social reformer Jane Addams co-founded

Impact Of Media On Gender And The Media - 1303 Words

Impact of Media on Gender Annie Hernandez Keiser University August 13, 2014 Abstract Boys and girls have for long spans of time considered themselves to be different. The media and advertising has played a significant role to make sure that they influence the way that boys and girls view themselves. Society has always had a main focus on getting people to behave in certain ways, the media has been magnificent at causing each gender to classify themselves in particular ways that makes genders feel certain types of pressures to conform to what is expected of them. Gender representations in the media have become such a problem that there are oversight agencies that are being put together to help monitor the media. For a number of years there has been a significant impact by the media on the way that genders interpret themselves. There is a countless level of effort that the media puts in to ensure that people abide by the gender roles that they created. In turn there is societal pressure to keep girls and boys in the roles that are considered to be normal. The sense of what is normal for each gender gets interpreted by the programming that the media offers. The way that genders are shown on television and in media are increasingly becoming important in the way that the media business functions. It is evident that the media has a great deal of influence when it comes to the way that genders are perceived. The images that are placed inShow MoreRelatedImpact of Gender in Media and Film1006 Words   |  5 Pagesis pull two separate and different works together and focus on the impact of gender in media and film. First I will summarize my position then address the two selected works. One work is from noted Marxist Louis Althusser where he points out eight different Ideological State Apparatus (ISA) of which I will focus on two for this writing, the family ISA and the culture ISA. The second is from noted Canadian activist and trans-gender celebrity Holy Devore. She/he writes about the concepts of femininityRead MoreThe Impact Of Media On Gender Socialization Essay1485 Words   |  6 Pagesproducts into two genders stemmed from fiscally conscious businesses; those who had two products to sell to different people made more money than those who sold only gender neutral clothing, razors, and drinks. In modern times, almost everything in the media and in advertisements is biased based on gender. Ads for fragrance are no longer equitable; they are for cologne and perfume separately. As the businesses made money, a latent consequence arose. Those who grew in the days of binary gender products andRead MoreThe Impact Of Media On The Performance Of Gender1989 Words   |  8 PagesEvaluate the role of media in the ‘performance’ of gender. Media is the most powerful tool of communication in today’s society, and it represents a constructive role, as without media it wouldn’t be possible to collect any knowledge and information. Media has an essential role of representing differences as well constructing them; it presents differences regards to race, culture, and many other structural variables in a certain way, yet within all the differences gender binary is conspicuous fromRead MoreImpact Of Social Media On The Issue Of Gender Bias Essay1793 Words   |  8 PagesBull Writing 111 22 November 2016 My blog article is mainly focusing on the impact of social media on the issue of gender bias in science. Since social media has spurted into popularity in the 21 century, not only has it become a tool for communication and sharing personal lives, it can also play a significant role in generating a global conversation, catching millions of people’s attentions. Therefore by using social media wisely, literally everybody can make their own contribution to punishing sexismRead MoreFace It: the Impact of Gender on Social Media Images9362 Words   |  38 Pages2012, pp. 588–607 Face it: The Impact of Gender on Social Media Images Jessica Rose, Susan Mackey-Kallis, Len Shyles, Kelly Barry, Danielle Biagini, Colleen Hart, Lauren Jack Social websites like Facebook enable users to upload self-created digital images; it is therefore of interest to see how gender is performed in this domain. A panel used a literature review of pictorial features associated with gender traits, and a sample of Facebook pictures to assess gender stereotypes present in FacebookRead MoreMass Media Has A Significant Impact On Gender Roles And Gender Stereotypes1978 Words   |  8 Pagesapply to face-to-face interactions but also includes mass media, rhetorical, and technological communication. Through these various forms of communication, the sender not only expresses his/her message but also expresses power hierarchies about race, gender, and sexuality that are present in society. Mass media has a significant impact on socializing gender roles and perpetuating gender stereotypes, and to prove that, I am analyzing mass media messages, such as television shows, movies, and advertisementsRead MoreThe Impact Of Media On Women s Perceptions O f Image, Gender Roles, And Overall Self Worth Essay1352 Words   |  6 PagesMedia plays a huge role in people’s perceptions of image, gender roles, and overall self worth. The media is constantly reinforcing limiting stereotypes through television, advertisements, films, and more. These stereotypes are especially geared towards women, suggesting that they have to look and act in an overtly feminine manner in order to be accepted by society. Though there are stereotypical qualities of men illustrated in media as well, they are mostly suggesting that men are dominant andRead MoreMedia s Influence On Gender Relations And Sexuality1230 Words   |  5 PagesHistorically, media represented gender and sexuality in the way that matched the dominant public view and mirrors the evolution of gender-related biases and stereotypes and views on sexuality. In the course of time, gender relations and sexuality evolved and changed and all these changes found their reflection in mass medi a (Bonvillain, 1995, 210). Mass media, in their turn, portrayed gender relations and sexuality according to the dominant cultural view on gender relations and sexuality. This isRead MoreEffect Of Gender And Gender Representation On Media1735 Words   |  7 PagesThe effect of gender and gender representation in media has been widely researched in various academic disciplines, including anthropology and communication studies. Similar gender role expectations are not just restricted to Western culture either. A study on gender representation in East Asian advertising by Michael Prieler is a demonstration of the influence of gendered communication. The research examines the male and female representation in the advertising of East Asian countries like HongRead MoreGender Stereotypes In Mulan1673 Words   |  7 Pagesare represented in the media often has a significant impact on how these groups are viewed in reality. The media is very powerful when it comes to raising awareness about certain groups, which is important to understand. What the media portrays is often what is perceived. Instead of using the media to strengthen stereotypes among people, the media should be used to stop stereotyping once and for all. While gender stereotypes do unfortunately exist, representations of gender in pop culture can have

Google Adwords Campaign Strategic Proposal â€Myassignmenthelp.Com

Question: Discuss About The Google Adwords Campaign Strategic Proposal? Answer: Introducation The name of the business considered in this report is Sunshine Yoga Center located in Sydney. The business provides comprehensive yoga training services characterized with diversity. The organization relies on the expertise of professional instructors to address the personal training needs of customers as well as organize large scale yoga training events. As per Dodson, the characteristics of potential customers could be formidably observed in the form of their inclination towards maintaining better health (Dodson, 2016). The potential customers could also be observed among individuals that are interested in swaying from the chaos of a regimented lifestyle towards a spacious and relaxing environment leading to reduction of stress. The substantially improving popularity of yoga and the diversity of practices involved in yoga increase the probabilities for Sunshine Yoga Center to cater a wider base of customers. The concerns of having a website for the business could be observed in the form of distinct objectives to reduce costs, acquire advertising advantage, increase customers, enhancing access to information, development of customer relationships and prospects for acquiring long term clients (Geddes, 2014). SEO and user friendliness: The existing site can be considered as not being search engine friendly or user friendly due to specific reasons which could be observed in the form of on-page and off page factors. In the case of sunshine yoga center, the on page factors such as proper content, title tags, URL structure, internal linking strategy and keyword density are observed profoundly as the reasons for the website failing to be user friendly or search engine friendly. The website also falls behind in terms of off page factors which are responsible for enhancing the acceptability of a website by users and search engines (Golder Dixon, 2017). The off page factors which are not observed in case of the website include forum posting, social networking and link building. According to Hamdani Triani, the increasing prominence of interactive content as a viable source of advertisement and information could be leveraged by business websites to get in touch with customers. However, the website of the business under co ncern does not depict any examples of these practices which lead to consequences for the website in terms of search engine and user friendliness (Hamdani Triani, 2017). Some of the recommendations that can be derived from the review of shortcomings observed in the website of sunshine yoga center could be presented as follows: The interlinking of web pages of the website is the first recommendation to improve the search engine and user friendliness of the website. The internal linking of web pages in the website could be addressed through providing connecting links to other pages on every web page so that the website is not subject to spamming by the search engines (Jeffery, et al., 2017). As per Muhonen, Videos of the trainers and training sessions at the studio of sunshine yoga center can act as formidable influences on the improvement of search engine rankings of the website. Furthermore, the video content is assumed as an interactive source of information that can assist in garnering substantial web traffic (Muhonen, 2017). Modification of URL structure could also provide the website with substantial impetus in terms of search engine and user friendliness (sunshineyoga, 2017). The URL structure should comprise of all main keywords and could be illustrated as follows. https://www.sunshineyoga.com/instructors/ralph%20adam.php Proposed AdWords strategy: The analysis of the business of Sunshine Yoga Center and the content available on its website could provide reasonable insights for framing a Google AdWords campaign. The organization has a budget of US $250 which has to be invested in the 3 week campaign for the website of the organization. The strategy for the campaign could be illustrated as follows: The AdWords strategy would include two campaigns primarily directed towards search and video campaigns. The campaign groups are optional in the case of AdWords strategy albeit with the potential opportunity to recognize performance targets. The focus of the search campaign would be vested in identification of keywords and negative keywords (Oancea, et al., 2016). Keywords for the AdWords campaign include Yoga therapy, Pre-natal yoga, Hot Yoga and Kids Yoga. Negative keywords could be observed in the form of free Yoga therapy or free Hot Yoga and other combinations of keywords with the word free. Two versions of AdWords text for ad groups could be illustrated as follows: Professional yoga therapy to revitalize your life Interactive video learning classes on pre-natal yoga The plan for spending of budget could be illustrated in the form of a table in Appendix 1: The networks for the AdWords ads could be observed in the advertising networks provided by Google. The effectiveness of the Google search network as a network for the AdWords in search group and that of YouTube for the video campaign can be adopted in the case of sunshine yoga centers AdWords campaign (Patrutiu-Baltes, 2016). Target audience settings could be ensured through keyword targeting and location targeting. The keyword research would aim to derive keywords relevant to pre-natal yoga as well as other contemporary yoga training services provided by the business. Location targeting would enable the business to obtain access to customers within the precincts of Sydney. Ad serving options that can be recommended in the case of the concerned business would be to optimize for clicks and optimize for views. The optimize for clicks would be liable for providing more web traffic through higher quality ads which could be used to facilitate similar objectives in case of video campaign. Since the AdWords strategy is largely based in search and display ads the keyword bidding would direct towards emphasis on clicks. The utilization of cost per click bidding can be observed in the case of this campaign as it would ensure that the company pays only when a user visits the website (Oancea, et al., 2016). The location targeting for the ad campaign would be vested in the precincts of Sydney and would help in focusing on areas which could provide access to the right customers. The use of cost per click is observed in the case of Sunshine Yoga Center owing to the limited budget and the focus of the AdWords strategy on display and search campaigns. Keyword performance is one of the proposed success metrics that would help the yoga center to determine efficiency of the AdWords strategy. The performance of keywords could be tracked over a specific time period or according to match type. Keyword quality score could also be assumed as a major determinant of success of the search campaign in the AdWords Strategy. References Dodson, I. (2016).The Art of Digital Marketing: The Definitive Guide to Creating Strategic, Targeted, and Measurable Online Campaigns. John Wiley Sons. Geddes, B. (2014).Advanced Google AdWords. John Wiley Sons. Golder, T., Dixon, N. (2017). Online advertising and trade mark use in Australiawhere do we stand?.Journal of Intellectual Property Law Practice. Hamdani, N., Triani, A. R. (2017). The Design of Klettern Media Promotion.Jurnal VCD,1(1), 33-51. Jeffery, M., Jeffery, M., Egli, L., Egli, L., Gieraltowski, A., Gieraltowski, A., ... Neely, L. (2017). Air France Internet Marketing: Optimizing Google, Yahoo!, MSN, and Kayak Sponsored Search.Kellogg School of Management Cases, 1-18. Muhonen, T. (2017). Forming a Digital Marketing Plan For a Start-up Brand. Oancea, O., Dutu, A., Diaconu, M., Brinzea, M. (2016). Integrated Marketing Communication Tools: Traditional vs. Modern.Journal of Emerging Trends in Marketing and Management,1(1), 156-166. Patrutiu-Baltes, L. (2016). Inbound Marketing-the most important digital marketing strategy.Bulletin of the Transilvania University of Brasov. Economic Sciences. Series V,9(2), 61. sunshineyoga. (2017). sunshineyoga. Retrieved 15 September 2017, from https://www.sunshineyoga.com/instructors/ralph adam.php